Antonio Cassinera, real estate broker in Bressana Bottarone: a new phase with Gruppo Toscano

After more than thirty years in the real estate sector and over twenty years of working in Bressana Bottarone, Antonio Cassinera chooses Gruppo Toscano to give new momentum to his agency, strengthen its visibility, build a team and progressively expand his presence across the province of Pavia.

Let’s start with your journey: how long have you been working in the real estate sector, and how did you build your business in Bressana Bottarone?

My journey as a real estate agent began in 1994 in Casteggio and then, in 1996, in Castel San Giovanni, always working across the provinces of Piacenza, Parma and Pavia.

In 2003, together with a colleague, we decided to open our own agency in Bressana Bottarone. Later, our professional paths went separate ways, and I opened my own real estate agency, where I still am today, when I chose to begin a new journey by affiliating with Gruppo Toscano.

After many years as an independent real estate entrepreneur, what led you to choose to affiliate with the Group?

I have always worked on my own. At a certain point, I felt the need to take a different approach and begin a new journey to build something more structured. I decided that the best solution would be to join a large national group.

My goal now is to increase the agency’s visibility and become a point of reference for people in the local area. The Toscano brand certainly offers greater recognition.

Affiliating with Toscano here in the province of Pavia also offers me a unique opportunity: I am bringing a new brand to the area, but one that is already strong in terms of image and professionalism. I am currently the only Toscano agency in the area, and this gives me the opportunity, looking ahead, to contribute to the development of the network across the territory.

Which aspects of the Toscano method do you think can have the greatest impact on your business?

I immediately felt aligned with the Toscano method, because I myself am an organized and precise person.

What I want to implement more extensively are the digital tools provided by the company, starting with the proprietary TPlat management system. It is a tool that makes it possible to organize and monitor daily activities through notifications and reminders, also greatly reducing the need to use a paper planner.

Looking to the future, how do you envision the agency’s development?

My goal is to build a team and, looking ahead, open additional affiliated agencies.

Naturally, I need to start with the basics. At the moment, I have already brought in an Assistant who will coordinate the back office. From here, I want to begin progressively structuring the business.